SUSY WHO – Mother & Daughter Design Team Making Miami a Little Bit Sexier

The SusyWho brand focuses on making you feel comfortable in your own skin. The family run business designs clothes for the modern, hard working woman who seeks unique & luxurious clothing at an affordable price. Inspired by their many travels, Michelle Nakah and her mother “Susy” are the perfect design team by infusing two generations of life experience to create beautiful, easy to wear garments. They embrace beauty in all figures in their designs. You can expect to find garments in all sizes. They are never afraid to think outside the box in order to bring women the designs they want. Whether it’s a night out on the town or a walk in the park, picture yourself in SusyWho!

 

Make sure to use the Promo Code below to receive 25% off a sexy cropped top for this Spring & Summer!

 

 

Interview with Michelle Nakah, Head Designer for Susy Who

 

How did you get into fashion?

I always wanted my personality to match my sense of style. I grew up with the “do it yourself” concept, very independent. Whenever I wanted a new outfit, I would deconstruct something that I already had and made it look different. I never liked how anything fit me when I was in high school so I learn to adjust fashion into my body, not the other way around.  I was very drawn to learn how to sew and expand my creativity into fashion.

When did you arrive at the decision to begin your own line?

While I was working as a technical designer for a clothing company, I felt very unhappy and did not get treated very well. One day I was so devastated that I decided to no longer work for them and spent the day setting up my LLC online instead! That motivated me even more to start my own company and follow my vision!

What was the inspiration for the brand’s name, “SusyWho”?

Susy is my mother’s name. She’s a huge fashion influence in my life, especially because she had a clothing line when I was growing up. Later she decided to dedicate her time to raise my sister and I.  She did such a great job on raising me and encouraging me to always follow my passion that I wanted to thank her by using her name. “Who” is for identity. It’s always good to remember who we are no matter what we do, where we come from or how we look.

How do you accommodate the needs of clients who may have different fashion sensibilities?

I give them the option of making custom adjustments for them to feel comfortable. I like to listen to my clients and get their input on how I can adapt my pieces into their style.

What’s next for you professionally?

Due to the high command, I am now expanding into plus size to cater those who have a hard time finding contemporary, comfortable, good quality and fashion forward designs.

susywho.com

For more information or to purchase Susy Who, please click here

It’s THAT Worth It campaign – L’Oreal & Miami Dermatologist, Dr. Mayoral Raise Awareness to Prevent Melanoma & Support Life-Saving Research

its Melanoma Loreal

L‘Oreal events are usually lovely, carefree and populated by beautiful people showcasing the latest in beauty. On Thursday, May 8th the event held at the Mondrian South Beach was nothing short of spectacular – yet there was a more serious note in the air due to the important topic of Melanoma prevention & Support Life-Saving Research presented by Ambassador & Miami Dermatologist, Dr. Mayoral.

Dr. Mayoral states that “As a local Miami dermatologist, I cannot tell you how many unfortunate cases I’ve encountered of our very own Hispanic community members that just simply lack the knowledge about melanoma. However, wearing sunscreen is a must in order to prevent melanoma.  It is so simple and easy, and should be part of everyone’s daily beauty regimen. There is a tremendous need for education. I get it – Culturally, we didn’t grow up with our parents proactively making us apply and reapply sunscreen. Coming from countries in the Caribbean and Latin America, SPF was never a topic of conversation.”

 

Image

The Facts!

·         Hispanic women (23%) continue to grade themselves a D or F when it comes to knowledge of proper suncare.

·         58% of Hispanic women believe they should wear sunscreen regularly, but only 35% do so.

·         Hispanic women don’t seem to be worried about melanoma. Less than 17% of Hispanic women think melanoma is in their future.

ImageImageImage

Image

The It’s THAT Worth It™ Safe Sun Survey was commissioned by L’Oréal Paris, in partnership with the Melanoma Research Alliance, to continue to raise awareness for It’s THAT Worth It, a public health call-to-action that urges women of all skin tones to prevent melanoma by using sunscreen and to help save lives by supporting cutting-edge melanoma research for a cure. The campaign, which launched on April 8th, leverages celebrity spokespeople Eva Longoria, Aimee Mullins, Lea Michele, skin cancer survivor Diane Keaton and L’Oréal Paris executive and melanoma survivor Danielle Macaluso in a series of broadcast and print public service announcements (PSAs) and I DO IT video, as well as the It’s THAT Worth It™ Thunderclap.

How the It’s THAT Worth It™ Campaign Works

You can join the cause with L’Oréal Paris and MRA by signing up for the Thunderclap on ItsTHATworthit.org from now through May 20th at 5:00PM EDT. As a thank you, L’Oréal Paris will make a donation to MRA of $1 for each supporter who signs up for the Thunderclap and $1 for each L’Oréal Paris Advanced Suncare product sold in the U.S. — up to $250,000 in 2014 (the campaign excludes the State of Mississippi). This support is part of a three-year, $750,000 donation by L’Oréal Paris funding MRA research that explores melanoma susceptibility, development and progression. As of today, the Thunderclap has reached 66 percent of the goal for supporters; the Thunderclap will not be heard unless the goal is reached.

 

Sales of L’Oréal Paris’ New Advanced Suncare Collection Support MRA

L’Oréal Paris’ Sublime Sun collection is now available as Advanced Suncare, which continues to offer outstanding protection in a range of ultra-convenient formulations. According to the Safe Sun Survey results:

 

  • Women’s dislike of using sunscreen has significantly increased from last year with more women citing texture (15% vs. 7% in 2013) and smell (16% vs. 10% in 2013) of sunscreen products as something they don’t enjoy.
  • This year, significantly more Hispanic women (12% vs. 5%) admit they don’t like the way most sunscreens make their skin look.

 

L’Oréal Paris’ Advanced Suncare collection offers 13 products, including two new products — Advanced Suncare Silky Sheer BB Face Lotion and Advanced Suncare Quick Dry Sheer Finishing Spray. Advanced Suncare Silky Sheer BB Face Lotion is a lightweight tinted face lotion containing color-equalizing pigments to correct, even, smooth and brighten skin, leaving skin soft, with a matte finish. Advanced Suncare Quick Dry Sheer Finishing Spray is an ultra-lightweight, liquid silk lotion that comes in a first-to-mass alcohol-free aerosol spray form. The non-irritating and never sticky formula provides a matte, barely there finish that feels dry to the touch. L’Oréal Paris’ Advanced Suncare line is tested on all ethnicities, and includes patented UVA/UVB protection; a non-whitening formula that blends invisibly on all skin tones; and a non-greasy texture. In short, everything people want in a sunscreen, which encourages frequent use and helps to keep them better protected from melanoma and other skin cancers. The benefits of L’Oréal Paris Advanced Suncare include luxurious forms that allow for smooth, mess-free application; nourishing ingredients with a hydrating complex with Vitamin E and a blend of skin-protecting antioxidants; and gentle formulas including, non-comedogenic, non-acnegenic, dermatologist-tested and safe for sensitive skin.

For more information on L’Oreal products please click HERE.

For more information on the Melanoma Research Alliance, please click HERE.

For an appointment with Dr. Mayoral, please click HERE.

All images provided are property of L’Oreal Paris Usa.

###

ESTEE LAUDER – Be Confident! The Difference is CLEAR. Anti-Blemish innovation from the Serum Experts.

Blemishes aren’t just for teenagers. I get the occasional pimple and my oily skin can get out of control.  I’m also quite aware that preventing breakouts is a top concern for women today which is why I was eager to try this new system specifically designed to help stop the cycle of breakouts & significantly reduce the look of blemishes and pores. I found NEW Clear Difference to be gentle enough for every day use. The oil-free formulas are non-drying and oil-controlling(yay for me!!!!) and work together to help skin regain clarity and luminosity. The difference is CLEAR! My skin looks even clearer and healthier after just one week of use.

NEW CLEAR DIFFERENCE ADVANCED BLEMISH SERUM

Developed by the Estée Lauder serum experts, this multi-action, medicated serum includes NEW Triple Action Clarity Technology to target the source of breakouts, treating and helping to minimize the severity and frequency of breakouts. Gently, this anti-blemish, skin-refinishing formula efficiently discourages blemishes and excess shine while also helping to reduce the look of pores. Hydrating skin with each application, this non-drying, non-irritating, oil-controlling serum is gentle enough for daily use and reveals an ideal smooth texture. Skin looks incredibly clearer, feels fresh, clean and smooth. Comfortable and lightweight, the silky, fluid formula features a lightly scented, aromatic botanical blend featuring cool mint notes of peppermint and eucalyptus. Appropriate for all ethnicities.

COMPLEXION PERFECTION

As a last step in the regimen, NEW Clear Difference Complexion Perfecting BB Creme SPF 35 hydrates, protects, perfects, calms and soothes skin. Perfectly complementing NEW Clear Difference’s anti-blemish treatments, this multi-function, oil-free formula evens out skin tone, while providing hydration and oil-control. Color-correcting pigments instantly neutralize redness and help conceal blemish marks, pores and flaws while soothing ingredients also help reduce the look of redness and irritation. Available in three semi-sheer shades that flatter a wide range of skin tones – Light, Medium and Medium Deep – NEW Clear Difference Complexion Perfecting BB Creme SPF 35 leaves skin looking soft, clear and naturally beautiful. Additionally, this BB creme is non-acnegenic, so it won’t clog pores.

NEW Clear Difference is ideal for women who experience blemishes and breakouts. Oil- free, non-acnegenic, dermatologist-tested and ophthalmologist-tested. NEW Clear Difference Complexion Perfecting BB Creme SPF 35 is also fragrance free.

NEW CLEAR DIFFERENCE TARGETED BLEMISH TREATMENT 

For on-the-spot action, NEW Clear Difference Targeted Blemish Treatment is formulated with the highest concentration of Triple Action Clarity Technology. This fast-acting treatment fights existing blemishes, penetrating fast to rapidly reduce the size of blemishes while minimizing redness and irritation. Applied at the first sign of a flare up, this targeted treatment will discourage blemishes from getting bigger so skin looks smooth, comfortable and in the clear. Absorbing quickly, the lightweight formula is invisible under makeup. Additionally, the roller ball applicator is portable and is designed to allow for easy application. NEW Clear Difference Targeted Blemish Treatment features a purifying aromatic blend of cool, fresh peppermint and eucalyptus. Appropriate for all ethnicities.

 

 

 All Images provided by Estee Lauder.

For more information on Estee Lauder, please click here.

Bobbi Brown “PERFECTLY DEFINED” COLLECTION

I’m a huge lover of eyewear and I believe there is nothing sexier than taking off your sunglasses and revealing perfectly defined eyes. From her new line of Bobbi Brown Eyewear to her eighth book, Everything Eyes, which I am purchasing asap – Bobbi is all about eyes this Spring! To round out the eye trifecta, she is introducing her latest collection, Perfectly Defined – a set of eye makeup essentials that is all about lining & defining to create stand out eyes.

First up, Bobbi takes her iconic Long-Wear Gel Eyeliner from pot form to pencil. These retractable pencils come in six shades and deliver richly pigmented color for women to get a perfect line, even on the go.

My excitement grows the more I use the new eyelash curler. It’s the second one she has in the line, but Bobbi designed this one specifically for women with almond-shaped eyes – like me! Thanks, Bobbi. 😉

Bobbi Brown “PERFECTLY DEFINED” COLLECTION

Image

Photo Credit – Anais Benoudiz Photography | Location: RESPICE boutique South Miami

 

Available on amazon.com and other retailers in-store and online

For more information on Bobbi Brown Cosmetics, please click here

For more information on Bobbi Brown Eyewear, please click here

###